(@fokawolf/Instagram)

Whenever you pass an advertisement, do you ever question its legitimacy even if it was enlisting competitors for a "Baby Eating" Competition?

Turns out, some people are more gullible than others.

The anonymous artist – under the moniker of "Foka Wolf," created a series of bogus advertisements with a working phone number printed on large format printers.

Her and her stealth team of five co-conspirators plastered them all over London to see if people actually respond to the sham posters.

Did they ever.


The experiment yielded interesting results. She discovered that "there is a demographic of people that will believe absolutely anything if it's presented right."

People might believe in this hoodoo on the facade of the Dianetics & Scientology Life Improvement Centre.




A few other silly adverts appeared in Shoreditch, Whitechapel, and on walls in the London Underground, according to Evening Standard.

Speaking of the Underground, one of the professional-looking adverts promotes an activity some already might be familiar with – Tube Dating.





For muggers who really want to up their game, they can enroll in classes to learn how to be a "Moped Mugger." The one-week course aims to help you to "spot people in phone trances" and "how to live with yourself."


On Londoner, Danny Pallett, said:

"My first reaction was, 'What? What is this?' and then it made me laugh."


Can a baby be more hungry than you? Or are you hungry for a baby?



Size matters.



One of the adverts calling for a ban on eating nuts incurred the wrath of one gullible caller.

In the voicemail recording, a woman calls the anonymous poster "Tory scum," referring to supporters of the British Conservative Party.

Press the play button to hear the trolling message.



There were at least 50 other voicemails responding to the prankster and 15 actual conversations.

The prank began as handwritten notes when the artist was suffering from a hangover. "I had a roll of stickers I used to draw faces on. One day when I was severely hungover I began just writing jibberish adverts on them."

Here's an example from the artist's earlier works that began 18 months ago.


"I enjoyed the process, so continued."

Foka Wolf wishes to remain anonymous so that her work wouldn't interfere with her other future endeavors. She also keeping a low profile to avoid possible law suits.

You can see other fake advertisements she's created posted on her Instagram page.

When asked if she expected the amount of responses to her prank posters, she said, "Yeah, it was my intention all along."

H/T - Instagram, BoredPanda, EveningStandard

Photo by Jonathan Roger on Unsplash

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