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Matthew Nicholson | Editor-In-Chief | matthew@the-social-edge.com

Nora Henick | Director of Audience Development | nora@the-social-edge.com

Kate Kishbaugh | Director of Operations, The Social Edge | kate@the-social-ege.com

Blair Shepard | CRO, The Social Edge | blair@the-social-edge.com

Lorenzo Thione | President, The Social Edge | lorenzo@the-social-edge.com

Jay Kuo | CEO, The Social Edge | jay@the-social-edge.com

George R.R. Martin Just Confirmed A Popular 'Game Of Thrones' Fan Theory About White Walkers
(Tim P. Whitby/Getty Images)

Game of Thrones scribe George R.R. Martin is promoting his new book in the A Song of Ice and Fire series, and provided insight into a group of characters fans have been waiting to learn more about.

As an author known to inject symbolism into the fantastical worlds he creates, Martin revealed that the icy group of White Walkers from Game of Thrones personified climate change.

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This Brand's Tweet History Is A Hilariously Fitting Representation Of A Brand's Life Cycle ๐Ÿ˜‚
@carlscroutons/Twitter

Carl's Croutons tried their hand at social media to advance their brand.

But their objective got derailed when their tweet ignited a confusing thread that sent everyone down the rabbit hole.

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Clever Dog Tricks McDonald's Customers Into Feeding Her By Pretending To Be A Stray ๐Ÿ˜‚
Facebook Betsy Reyes

It's a dog eat dog world out there and sometimes a girl has to do what a girl has to do. At least that's what one dog owner realized when she caught her pooch trolling the streets looking for an easy meal.

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This Creepy Robot Phone Attachment Moves Just Like A Real Human Finger
(Marc Teyssier/YouTube)

Tapping on and swiping your mobile device just got a whole lot creepier thanks to an unnecessary invention. But there's clearly a market for these kinds of things, amirite?.

Introducing โ€“ MobiLimb, a finger-like attachment to your phone or tablet that aims to make your life easier and give you nightmares in the process.

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