Do you guys remember "balloon boy?" He and his family are my most vivid memory of a PR stunt gone wrong - and WOW it went way wrong - but probably not in the way you think.
We all love a good meme, and the best memes often imitate life. Model Kendall Jenner is the latest target of the Instagram account @itsmaysmemes, which photoshops celebrities in hilariously oversized outerwear.
At least it looks cozy...
Soon, Vogue France tweeted the image and all hell broke loose.
Winter is coming ! https://t.co/obJe6bO87B— Vogue.fr (@Vogue.fr)1540199684.0
The caption reads:
"Winter is coming !"
People made their own versions.
@VogueParis @KendallJenner oh okay... https://t.co/Willu5LSlN— ًleah (@ًleah)1540383130.0
@VogueParis @KendallJenner https://t.co/GHxbVfgCMi— MacHumphryes (@MacHumphryes)1540382337.0
@VogueParis @KendallJenner Fixed it! https://t.co/ThTnfVSfvk— Jorge (@Jorge)1540480172.0
@VogueParis @KendallJenner https://t.co/p5CTJDEiqJ— Spooky Tyler ™️👻🎃 (@Spooky Tyler ™️👻🎃)1540502215.0
Some compared it to other strange fashion choices we've seen over the years.
@VogueParis @KendallJenner https://t.co/hnLvEvRJAB— Bouzid Van Der Woodsen (@Bouzid Van Der Woodsen)1540230561.0
@VogueParis @KendallJenner New couple with @LennyKravitz?? https://t.co/oCS3WAi3Xd— がんばれ! (@がんばれ!)1540248515.0
@VogueParis @KendallJenner https://t.co/zAB6xKmu8T— 🅜🅞🅝🅚🅔🅨🅢🅛🅤🅣 🖤 (@🅜🅞🅝🅚🅔🅨🅢🅛🅤🅣 🖤)1540471862.0
And there were those who had some pretty interesting ideas about what this looked like.
My mom buying me an oversized jacket so itd last longer https://t.co/03Ah8PH8lS— Rae (@Rae)1540389196.0
How your girl looks when she says she's cold and you give her your coat https://t.co/louipQI66k— Jack Mull (@Jack Mull)1540405914.0
This is what P.E. teachers would be wearing during winter while shouting at students to stop complaining that it’s… https://t.co/5qDubio0mX— Lishyy (@Lishyy)1540392391.0
Perhaps we loved it because it did seem just avant garde enough for Jenner to actually wear. Turns out we all can! Well, sort of. The jacket is a digitally enlarged version of The Super Puff jacket at Aritzia. Even the non-Photoshopped version looks pretty cozy!