"What was a brilliant idea but poorly executed?"
$10 A Month For $4 Thousand Worth Of Movie Tickets... How Could It Go Wrong?
"Moviepass, i.e. a monthly subscription service to see as many movies as you want for a flat fee."
"The core concept is actually solid."
"The big risk with unlimited subscriptions is induced demand, where people consume more of your product because their unit price drops."
"Movie theaters are mostly fixed costs, however, they don't really care about induced demand outside of opening weekend for big blockbusters (which you can make special rules about)."
"As long as a movie isn't sold out, you'd basically take any amount of money for the empty seats."
"Even if someone sees ten movies in a month, you're still probably making money even if you only charged them two movie's worth, and that's before potential concession sales."
"That said, the theaters have to be on board, and Moviepass launched without first getting them to agree to such a system."
"Instead, Moviepass had to pay full price to the theaters for every single movie seen."
"Their prices were not fixed, and as a result the induced demand absolutely crushed them."- Notmiefault
Microsoft Clearly Didn't Read The Book Of Genesis...
"Microsoft Zune."- TheDadaMax
"Great product, poorly marketed."
"But it was (imo) vastly superior to the iPod."- EnigmaCA
technology rip GIF by gifnewsGiphySo, So, Sad...
"Recycling."
"I wish it was great everywhere."- Glitchykins8
Biking Without The Peddling
"The Segway."
"It was hailed as what the car was to the horse and buggy."
"Built by a famous inventor it never took off."
"One of the most hyped inventions of all time."- Swimming_Stop5723
Way Too Soon... (On So Many Levels)
"Selling tickets to dive in a sub to see the Titanic."- nullrecord
Titan Submarine GIF by GIPHY NewsGiphyNot The Right Prescription
"Google Glass."
"I remember when people were talking about how it was gonna be the next 'big thing' and it failed."- LouisTheFox
When You Can't Help But Miss Used Car Salesmen...
"Carvana."
"Loved the idea of putting more control of the car-buying experience back in the hands of the buyer but myself and my wife both had a harrowing experience buying through them and their 'hassle-free' return process was absolutely riddled with hassles."- Grand-wazoo
train help GIFIt Literally Had People Seeing Red...
"Nintendo's Virtual Boy."- TailsxCream4Eva
"Nintendo's Power Glove."- mezz7778
"RoB the Robot."- DiscussionLoose8390
One Of Many Failed Ideas In US Education
"I think No Child Left Behind was a good concept."
"But basing school funding on standardized tests just crushed anything good out of it— the rich schools with funding for equipment and higher-end teachers got more money, and the schools that needed financial help got probation and threats of funding withdrawal."
"As a former teacher, I loved the idea that a kid could move to another school mid-semester and be learning the same concept in each subject as the school they left, but instead any kid who wasn’t immediately grasping concepts was forced to fail upwards."
"Failing upwards hurts all of us."- bp_516
Ha!
"Fyre Festival."- Old_Army90
"I’ve always thought that it could have worked if it had been planned years in advance."
"I have to admit, the idea of a music festival on a Caribbean island still intrigues me."
"The problem is that the island location alone presents major logistical hurdles."
"By definition, everything on an island is harder to acquire, from food to land."
"Add to that the issues of promised catered meals and guaranteed luxury lodging and you have serious mountains to climb to pull off the festival."
"With enough lead time to construct the bungalows and hire enough food services to prepare the meals, it is feasible, but trying to pull it off in a few months time made it impossible."
"Sure, Woodstock ‘69 was planned in less than a year, but festival attendees weren’t promised lodging and food."
"They knew they’d be camping and would have to get their own provisions."
"Even then, there were logistical hurdles, such as the New York State Thruway succumbing to complete gridlock."
"Still, as far as festivals go, it was a relatively simple set-up."
"A better approach would have been for Fyre, the music booking app company behind the festival, to start small, such as on a beach somewhere with no inclusion of lodging or catering in the ticket packages."
"Concertgoers would know what to expect, and the festival would have been a lot more successful."
"If Fyre had done that for a few years, they would have built trust in their name brand, so when the time came for an actual festival on an island, Fyre Festival could have booked enough contractors to build lodging and hired enough vendors to make food for the whole weekend."
"Unfortunately, Billy McFarland’s hubris was enough that he wanted to skip ahead of the build up and go straight for the opulent."- Brunt-FCA-285
ja rule fyre festival GIFGiphyMore Like Great Leap Backwards...
"China's Great Leap Forward."
"The idea was to improve the country, but it ended with one of the worst man-made natural disasters in history."- Kartoffelkamm
While a good idea always requires imagination, we must also remember it's very easy for our imaginations to get the better of us.
Reality often has a way of bringing us back down to Earth and making us realize what looks good on paper doesn't always deliver.
(But seriously... who actually thought the Fyre Festival was going to work?)