Cottonelle Is Doling Out Some Amazing Responses To Haters Of Their New Ad Featuring A Gay Couple
One of Cottonelle's new "DownThereCare" TV spots includes a gay couple and some people are up in arms about it on Twitter.
The ad features a young man in slacks, dress shirt and a bow tie nervously awaiting a meeting with the parents of his significant other, while a voiceover extols the benefits of Cottonelle's rippled toilet paper in helping you feel clean and confident.
The commercial finishes with the line:
"So before they sit you down, give your booty a confidence boost with cleaning ripples that remove more at once for a superior clean and make you feel like the kind of guy he takes home to mother."
See for yourself:
Cottonelle® DownThereCare: Meet His Parents TV Spotwww.youtube.com
In the 16 second clip, the couple is featured for no more than a few seconds. The fact that they are gay is in no way the focus of the commercial but, as always seems to be the case, some latched onto that one facet in outrage.
There are, of course, some people who simply can't handle the presence of a gay couple in advertising. Cottonelle wasn't having any of it, though, and took a definite stance against the vitriol.
@ShieldBiter1 Everyone should feel clean & confident, regardless of their orientation, gender, or anything else. Di… https://t.co/lMBWidIpF2— Cottonelle (@Cottonelle) 1551667994
@MSGLiberty Hi Kenny, thanks for reaching out. No matter a person’s orientation, gender, or anything else, being cl… https://t.co/z0c5i62MNr— Cottonelle (@Cottonelle) 1550544833
Recorded a movie. Watching. Cottonelle has a commercial with 2 guys in it, talking about cleaning “down there”.… https://t.co/XonkpSirJ9— drummer (@drummer) 1550863499
@silkride Being clean impacts everyone, and it’s an important step to feeling your best. Here at Cottonelle Brand,… https://t.co/mpOkGN1lAP— Cottonelle (@Cottonelle) 1550865240
@cottonelle, you’re selling toilet paper why do you have to inject homosexuals into your commercials. It’s disgusti… https://t.co/J2ZwrE6Nwx— Russ Larrivee (@Russ Larrivee) 1551407942
@rjlarrivee No matter a person’s orientation, gender, or anything else, being clean impacts everyone. Here at Cotto… https://t.co/CUskPeme0u— Cottonelle (@Cottonelle) 1551454293
Cottonelle wasn't the only one calling people out for their unwarranted outrage, though.
Some attempted to reason with the offended.
@voiceoversfast The people in the ad happen to be gay. Please explain how that makes it a "gay issue" any more than… https://t.co/2DsrGU334c— 🏳️🌈Rick🇺🇸 (@🏳️🌈Rick🇺🇸) 1551459101
Others chose the more humorous approach.
@rjlarrivee @cottonelle Well guess we know who's not cleaning down there! 🤣 https://t.co/ll9MgzVoEF— Liliths 7th Layer ✝ 😈 🔮 (@Liliths 7th Layer ✝ 😈 🔮) 1551563130
@rjlarrivee @cottonelle Oh Russ, you are so #sad maybe you need to open your mind and #relax it'll help you poop!— Papa Plaid (@Papa Plaid) 1551585545
Hmmm, @cottonelle being boycotted for an LGBT commercial? Buttwipes being boycotted by buttwipes. How novel.— Fuzzy the quad-core upgrade 5G Killbot (@Fuzzy the quad-core upgrade 5G Killbot) 1551792689
@MikeRBarnes2 @cottonelle @MSGLiberty One can only wonder what sort of deep seated insecurities would compel Mikey… https://t.co/1yf1CtWLy2— John Petry (@John Petry) 1551555113
Inclusion of members of the LGBT+ community in media of any kind, including advertising, is not "pushing the gay agenda," and the only way you could claim it was "in your face" is if you're sitting too close to the TV.