I used to work at a bookstore and I remember when organizing consultant Marie Kondo's The Life Changing Magic of Tidying Up was released. The hullaballoo over her book was unprecedented and for weeks there wasn't a single hour when I wasn't stopped by several customers eager to get their hands on the book––and Kondo's infinite wisdom.
Kondo's Netflix show, Tidying Up, is a hit, too, and its success has had an unexpected side effect: People have taken it upon themselves to live by Kondo's golden rule ("Does it spark joy?") to get organized. Even better, they are donating their unwanted items to libraries, used bookstores, thrift shops, and local Goodwill outlets.
The New Yorker observed of the phenomenon:
The show is "Tidying Up with Marie Kondo," the new reality series from the famed Japanese organizational expert, which was released on Netflix on New Year's Day. A kindly sprite in ballet flats and boxy cardigans, Kondo flutters through the homes of harried Angelenos and, with the help of a translator, advises them on how to declutter. Like a "Great British Bake Off" episode that inspires viewers to attempt their own pavlova, "Tidying Up" has emboldened its audience members to clean. On social media last weekend, visitors to libraries, Goodwill stores, and consignment shops across the country noted a surge in donations that seemed to exceed the usual New Year bump.
Here's one library:
If you're getting rid of old books, Marie Kondo-style or otherwise, consider donating them to your local library! M… https://t.co/AzZ3y7PhYX— Fairfax Library (@Fairfax Library)1547159474.0
And a used bookstore:
And a shop supporting victims of domestic violence:
For anyone doing the Marie Kondo #konMari cleanout: A new op shop to support families leaving domestic violence is… https://t.co/xBPdNrm2p8— kati elizabeth (@kati elizabeth)1547157912.0
Here's a consignment shop in Melbourne:
#Melbourne For anyone undertaking the Marie Kondo clean out - our op shop will be accepting donations shortly and w… https://t.co/4anlq7c9QQ— Melb Period Project (@Melb Period Project)1547157580.0
And an organization which supports children, adults, and families for mental health:
Marie Kondo who? If you're decluttering this January and finding some unwanted Christmas gifts - we'll take them o… https://t.co/z0q7jnvpK8— The Shaw Mind Foundation (@The Shaw Mind Foundation)1547452620.0
People are riding the show's wave of popularity and are loving how free they feel without being bogged down by all of their excessive stuff:
After watching one episode of Tidying Up with Marie Kondo on Netflix: https://t.co/Gp1g8EAgXl— Faizal Rosly (@Faizal Rosly)1546772454.0
KonMari'd my closet and I've got a whole load of stuff to take to the thrift store!!! https://t.co/t2ygsH6DE2— mammal (@mammal)1547310439.0
Marie Kondo causing traffic at a donation center near you #KonMari #declutter #donation https://t.co/csKfw8CR0O— Tony N (@Tony N)1547414956.0
Today when I went to drop off my clothing donations at the women’s shelter downtown, the security guard almost had… https://t.co/hzn2Mok1QT— jessica (@jessica)1547428816.0
It's safe to say this show is a rousing success. It looks like The Great British Bake Off has some stiff competition for the best feel-good show on Netflix.
Now, if you'll excuse me, I'm off to clean my apartment. And if you're looking for some tools to help get organized that I've been using, check out this awesome list here.